The plea that backfired — 59% of tickets from NY/NJ
Joel Embiid publicly begged 76ers fans not to sell their tickets to Knicks fans before the series. It didn't work.
The quote: Don't sell your tickets. This is bigger than you. If you need money, I got you.
— Joel Embiid after eliminating the Celtics in Round 1.
What happened: According to third-party ticket seller TickPick, 59% of Game 3 tickets purchased came from New York and New Jersey, while only 22% came from Pennsylvania. For Game 4, the share from NY/NJ reportedly rose to 66%.
The 76ers' countermeasure: Ticketmaster geo-fencing restricted some sales to residents of Greater Philadelphia area,
using credit card billing address — with out-of-area orders canceled without notice.
Did it work? No. Resale platforms don't require proof-of-Philadelphia ID. The front door was locked; the windows stayed open.
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